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New energy for exhibitions FPL is focused on extending the reach and duration of physical tradeshows and exhibitions, increasing event value to both organisers and exhibitors. FPL provides a web-based extension for a fixed period aimed at the majority of target visitors unable to attend the physical event. FPL has successfully developed and operated its own webshows over a 3 year period and is now working with event organisers to increase their revenues and deliver more exposure and enquiries to exhibitors. FPL achieves this by combining flair and innovation with a unique combination of high value webshow content coupled with both traditional and online marketing techniques as well as help with sales aspects. FPL firmly believes that the future for exhibitions is the correct combination of the physical and the virtual and getting this combination exactly right is the key to long-term exhibitor retention. Who are we? One commercial community launched under 3-years ago is now generating $54 million in annualised sales. Involved media in our property webshows are leaders such as RICS, Property People and the BBC. FPL is part of the London-based €50 million MBI MBO Technology Group. |
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